Monday, November 26, 2007

Black Friday Brings More Shoppers Spending Less

Initial estimates from retail's Black Friday haul over the weekend suggest that while more of you were out shopping the day after Thanksgiving than last year, you didn't spend as much money as you did in '06. And fewer of you bought flat-panel TVs than a year ago. Read the National Retail Federation's report on TWICE.

I ventured out on Friday to see what was going on at the local Circuit City and while the lines were astronomically long, the prices didn't really seem all that more aggressive than normal sales. Furthermore, what was on sale tended to be older models that the Circuit was clearly trying to get off its store shelves. So I don't blame consumers for not spending more -- the only reason to stand in those ridiculous lines is if the deals are fantastic enough to make it worth your time. This year -- especially compared to last -- they weren't.

No comments: