Friday, March 16, 2007

JVC to Emphasize LCD Flat-Panel over D-ILA

JVC execs said at the company's dealer line show this week that they will begin emphasizing their LCD flat-panel displays at the expense of the JVC D-ILA variant of LCoS microdisplay technology. TWICE offers a fairly detailed report of the screen sizes and pricing you can expect to see this year, but suffice it to say that JVC has realized that the market for flat-panels is surging as prices fall. JVC also plans to do more marketing with warehouse retailers like Costco.

In related news, TWICE also reports that a deal has been reached by a U.S. private equity firm called TPG to buy JVC from current majority owner Matsushita Electric Industrial Co., also the parent company of Panasonic. Details of the transaction, including final purchase price, are still being negotiated.

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